Entrevista con el empresario juguetero Oded Grajew. Es parte de una serie producida por Ashoka's Global Academy for Social Entrepreneurship.
Preview of Oded Grajew: Beyond Corporate Social Responsibility -- one of 16 DVDs created by Ashoka's Global Academy for Social Entrepreneurship. Oded Grajew, a highly successful toy manufacturer in Brazil, spearheaded a powerful campaign to end child labor. He then founded the Ethos Institute to pursue corporate social responsiblity on a national scale. Its member companies now make up over 35% of Brazil's GDP. Grajew explains how business can be a powerful engine for social change. Produced for Ashoka by Rooy Media LLC. For more information, visit www.ashoka.org/dvd.